The Best Creative Marketing Company in Arizona Today – Yuloff Creative Marketing Solutions
On this week’s Member’s Corner Blog, we are so happy to introduce to you one of our amazing members, the best creative marketing and also considered a powerful duo Hank and Sharyn Yuloff of Yuloff Creative Marketing Solutions.
Hank is a targeted marketing tactician with a background in advertising and public relations who has helped small businesses get bigger for over 30 years. Born outside of Boston, raised in Los Angeles and now living a more peaceful life with his wife, Sharyn, and their cats.
Sharyn’s degrees are in Child Development and an MBA in Non-Profit Management. Her path went through business affairs and human resources departments in Entertainment and Financial services before joining Hank’s firm and becoming an online marketing expert. She was born in Los Angeles, spent 6 formative years in Israel before settling back in Los Angeles where she met Hank in 1998 and growing their life and business together, now in Sedona Arizona.
To know more about Hank and Sharyn, we asked them the following questions:
Imagine you are the keynote speaker at an event, how would the MC introduce you and your business?:
Hank and Sharyn Yuloff bring a very unique perspective to clients who wish to have their marketing efforts reach new focus.
Hank is a targeted marketing tactician with a background in advertising and public relations who has helped small businesses get bigger for over 30 years. Sharyn’s path went through the business affairs and human resources departments and has become an online marketing expert.
Their company, Yuloff Creative Marketing Solutions, offers complete traditional and technological marketing plans for small companies who never thought they could afford a Chief Marketing Officer. The couple teaches several marketing boot camp intensives each year for small groups of businesses as well as working one-on-one with partner-owned firms at their Sedona Arizona Retreat facility. They are both authors, with six best-selling books in their ever-expanding The Marketing Checklist series, and 2 more planned over the next couple of years. The couple hosted 243 episodes of a weekly radio program, with the same “The Marketing Checklist,” name, and appear as the marketing experts in a soon-to-be-released entrepreneurial video series featuring Brian Tracy called Live Your List.
As a tool for small business owners to increase sales, revenue and profits, the Yuloffs have created a hybrid Do-It-Yourself with Coaching marketing program called www.TheSmallBusinessMarketingPlan.com
For a free 30-minutes of time with “The #1 Coaching Team in the Country” go to www.FreeMarketingConsultation.com . You will answer a few easy questions before being provided with a link to their calendar so you can choose a time that works best for you.
What do you love about Arizona?:
We so enjoy watching the sky change colors, from sunrise, blue sky, all the different clouds shapes, on into magical sunsets. Oh, and all the hiking possibilities from desert to snow. Just wow!
Tell us about your business. How long ago and how did you get started? What service(s) or product(s) do you offer?:
We are business coaches for small business entrepreneurs who are great at what they do yet struggle with marketing, sales, human resource and public speaking. As a creative marketing company and since we evolved from a promotional products distributorship into a boutique business coaching firm, we still have a division that offers this advertising to our clients.
Who’s your ideal client? What’s the biggest problem you solve for them?:
As a creative marketing company, our ideal client is a small business entrepreneur partnership with less than 10 employees who is around 50, not ready to think about retiring, and yet confused about who their ideal client is, how to create a message to attract those clients and where to place those messages to attract those clients.
How do you market your business? How are people aware of your business?:
We market in many different ways: online, offline, and speaking at our own events and other people events.
Tell us some of the challenges and lessons you’ve learned since you started your business.:
When Sharyn originally joined Hank’s company, it was a backend role similar to what she had been providing for other employers. It became quickly apparent that our unique superpower is that we are business coaches together, both on and off stage.
To what do you attribute your success?:
We are a team, Partners in Everything!
Whom do you seek advice from for your business? Whom do you like to follow in the business world? Why?:
Just as we teach our clients, we have a team of trusted advisors: our banker, attorney, CPA, clients, and other coaches.
We listen to Darren Hardy most days because he offers great insights into other’s successes that we can model.
If you had one piece of advice for someone just starting out, what would it be?:
Make sure you do the analysis first as to who your ideal client will be, what they really need, how you will solve their problem and why your solution is better than anyone else. Too many entrepreneurs follow their “passion” like movie producers. They create the product or service that speaks to them without being sure there is a market for it, and then wonder why no one bought their “film.” We teach our private coaching clients to remember Steve Covey’s quote: “Always begin with the end in mind.”
How do you achieve work-life balance?:
We don’t, at least not daily. Some days tilt more toward family and restorative time, other days are filled with non-stop work. It works for us.
Favorite quotes or book recommendations:
The Slight Edge, The One Thing, Think and Grow Rich, The Compound Effect.
Our quote is: “If everything happens for a reason, be the reason things happen!”
Don’t forget to check out Yuloff Creative Marketing Solutions’ offers on Avontage!
Yuloff Crative Marketing Solutions