If you are interested in your company’s bottom line, then make sure that you are focusing on your top customers. While the old adage is true that it is easier to keep your current customers than to find new ones, it is also true that if you focus on these customers, your company will be…
Some businesses aren’t seen as conglomerates. That is, a small business appears to be a single entity that operates within a limited scope. To a degree, this is an accurate description. Small business owners, however, do not need to remain “islands unto themselves.” In reality, it might be a great idea for small business owners…
As the owner of a local small business, you’re well aware that large national companies have more resources available to them. Although it can be easy to feel like the underdog, there are many ways that owning a local business will set you apart. Here are a few reasons why you should let yourself be…
Thousands of businesses spend a lot of money in order to attract customers and produce sales. Although a company must spend cash to grow, the money should be managed and monitored wisely along the way. When a business has a solid financial plan, less cash is wasted as the company scales to new heights. Whether…
The sales force is the heartbeat of your business. You may produce a quality product, but you need people who can persuade customers to try it. It is time to assemble a killer sales force. Hire Smart You might think that anyone can do sales or that your product is so good that it sells…